Expanding your reach
Kegworth Town CC scored new sponsors with simple QR codes
Kegworth Town Cricket Club

Matchday crowds are a captive audience, but only if it is effortless for them to act. Kegworth Town CC printed a QR code linking straight to their sponsorship page and displayed it around the ground, turning a passing glance into a completed sponsorship in a couple of taps.
Businesses and individual supporters could browse available sponsorship slots, pay online, and upload their logo without ever needing to speak to a committee member first, freeing volunteers to focus on following up rather than processing paperwork.
